Agriculture

Berry Good Farms Grew Online Sales by 500% with a Fresh Approach

How a family-owned berry farm transformed their direct-to-consumer business and became the sweetest success story in agriculture tech.

Berry Good Farms logo Berry Good Farms
500%
Sales Growth
12K
Subscribers
85%
Repeat Customers
$0
Marketing Spend
Fresh strawberries in a bowl

The Challenge

Berry Good Farms had been growing premium organic berries for three generations. While their fruit was legendary at local farmers markets, their online presence was... well, a bit rotten:

  • Outdated website that looked like it was designed in the flip phone era
  • No subscription system despite loyal customers wanting regular deliveries
  • Manual order processing eating up hours of precious farming time
  • Zero online visibility in an increasingly digital marketplace

The Solution

We helped Berry Good Farms plant the seeds for digital success with a complete website overhaul focused on their unique farm-to-table story.

1. Farm-Fresh Design

We created a visually stunning website that showcases their beautiful berries and tells the authentic story of three generations of farming expertise. The design is as organic as their produce.

2. Subscription Berry Box

We implemented a flexible subscription system that lets customers receive fresh berries on their schedule. Weekly, bi-weekly, or monthly, the choice is theirs, and the berries are always fresh.

3. Automated Harvest

From order processing to delivery notifications, we automated the entire fulfillment workflow. Now the team can focus on what they do best, growing incredible berries.

The Results

The harvest exceeded all expectations:

  • Online sales grew 500% in the first year
  • 12,000 subscribers signed up for the Berry Box
  • 85% repeat customer rate proves the berries (and website) keep them coming back
  • Word of mouth alone drove growth with zero paid advertising

Looking Forward

Berry Good Farms is now expanding their product line to include jams, preserves, and seasonal gift boxes. Their success has inspired other local farms to modernize, creating a thriving community of tech-savvy agricultural businesses.

The family jokes that their website now gets more compliments than their prize-winning strawberries, and honestly, we consider that the sweetest victory of all.

"Our strawberries were always delicious, but now our website is just as sweet. Customers can smell the freshness through their screens!"

Barry D. Hatchet
Barry D. Hatchet
Head of Growth, Berry Good Farms

Ready to write your success story?

Let's discuss how we can help your business achieve similar results.

Get in Touch
Fork me on GitHub